2012 M&A Buzz Favors Big Data, Point-of-Sale

AdExchanger
M&A activity in the media and marketing sectors jumped 52 percent in the first half of the year, led by “smaller, complimentary acquisitions.” So says investment banker Jordan Edmiston Group Inc., which tracks deal activity in the space.

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Ad Industry M&A Investors Spend $32 Bil, Digital Soars

MediaPost
There’s no shortage of money for companies innovating in the marketing and digital advertising space. B2B and B2C, Online Media & Technology, Marketing & Interactive Services, and Mobile Media & Technology accounted for 79% of total merger and acquisition deals.

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Media Deals Climb 52% In Q1 2012, Hit $32 Bil

MediaPost
Media deals quickened in the first half of 2012 — with many mergers and acquisitions coming among smaller companies. JEGI says the number of announced deals climbed 52% over 2011 levels, with 95% of the transactions valued at less than $100 million.

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