Adam Gross
Vice President, Marketing
Adam Gross, Vice President, oversees JEGI's marketing and communications, and plays an important role in the firm's business development efforts. He directs a sizable marketing budget and works with top management to strategize the future direction of the business, key growth drivers and target markets. He initiates and executes marketing and business development programs and plans, and builds and maintains a deep network of senior-level industry contacts. He represents the firm in developing partnerships with key industry associations and other professional organizations in the marketplace.
Mr. Gross manages the firm's online marketing and lead generation efforts, including paid search, online advertising, industry reports, and e-mail campaigns. He plays a key role in the planning and implementation of JEGI-branded industry conferences and events for senior executives from the leading media and information companies. He develops the content and produces the firm's quarterly newsletter titled "Client Briefing" for media and information industry senior executives, as well as the firm's other thought leadership materials aimed at the core markets it serves.
Prior to taking on this role, Mr. Gross spent nearly five years working closely with JEGI's Managing Directors and clients on a broad spectrum of media and information M&A transactions, including those for the B2B and B2C publishing, exhibition and conference, business information, and online media sectors. Mr. Gross assisted in the closing of more than 20 transactions.
Mr. Gross earned an MBA in Finance and Investments from the honors program at Baruch College's Zicklin School of Business and a BA from the University of Wisconsin at Madison.
Interested parties may contact Mr. Gross via e-mail, or at the firm's address.
