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We are very pleased to announce the consummation of the
following two transactions. Despite the tight credit markets
and challenging economic environment, JEGI continues to work
very hard to maximize value for its clients. JEGI’s
unmatched success in bringing high-growth, quality assets
to market reflects the strength and depth of the firm’s
tenacious team of senior investment bankers.
Strategic buyers with strong balance sheets
continue to pursue mid-size innovative companies that bring
new teams, products, technologies and customers. Our two most
recent transactions below are good examples of the continued
vitality of strategic, business-building M&A.
We look forward to hearing from you to discuss your business’s
M&A needs or the marketplace in general.
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JEGI Client
aCerno Has Been Sold to Akamai
JEGI (www.jegi.com)
is pleased to announce that online behavioral targeting
company aCerno (www.acerno.com)
has been sold to Akamai Technologies (NASDAQ: AKAM)
(www.akamai.com)
for approximately $95 million in cash.
The acquisition of aCerno, a unique online co-operative
of shopping and purchase data for enabling more relevant
online advertising, greatly enhances Akamai’s
Advertising Decision Solutions, a new product line announced
recently. These new Akamai solutions enable online advertising
businesses to boost the performance of their online
marketing investments by driving smarter advertising
decisions based on relevant audience segments.
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“Akamai’s new Advertising
Decision Solutions are a critical advancement in our product
portfolio,” said Paul Sagan, President and CEO, Akamai.
“Our investment in developing the Advertising Decision
Solutions line over the past two years and acquiring aCerno
today, represent a strategic next step for Akamai.”
Mike Afergan, Akamai’s CTO and Senior
Vice President of Advertising Decision Solutions, added, “We
plan to leverage and grow aCerno’s unique industry co-operative
to enhance our new solution line. Our combined capabilities
with aCerno should benefit the eco-system of ad networks,
online publishers and Internet advertisers.”
“This is a big win for the online
advertising industry,” said Tom Sperry, President and
CEO, aCerno. “Greater precision in the advertising world
reduces inefficiency, so advertisers earn a higher return
on their investment. Together, Akamai and aCerno will create
a unique solution for advertisers to expand their reach of
customers across multiple publishers and networks, while leveraging
predictive and descriptive modeling for improving conversion
rates.”
“Tom Sperry and Dave Hinton, Chief
Operating Officer of aCerno, have assembled a first-class
team, designed a set of breakthrough services, and built trusted
relationships with a valuable set of clients,” Mr. Sagan
added. “We look forward to welcoming the entire aCerno
team to Akamai and to working together to build even more
value for our customers.”
For more information on the aCerno transaction, click
here
or contact JEGI at 212-754-0710.
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JEGI Advises Staffing Industry
Analysts in Sale to Crain Communications
JEGI (www.jegi.com)
is pleased to announce that Staffing Industry Analysts,
Inc. (www.staffingindustry.com),
the premier research, data and analysis firm covering
the temporary workforce, has been sold to Crain Communications
Inc. (www.crain.com),
the 90+ year-old business-to-business media company.
“Crain Communications is broadening its portfolio
of media assets with its acquisition of Staffing Industry
Analysts. For almost 20 years, Staffing Industry Analysts
has been serving staffing companies, and more recently
large corporations that buy contingent labor, with research,
data and events. The company’s
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| leading role in the marketplace, as the
acknowledged expert and voice of independence, makes Staffing
Industry Analysts an exciting addition to Crain,” said
Rance Crain, President, Crain Communications. |
On top of these products and services, Staffing
Industry Analysts has also started to build out and manage peer-to-peer
executive networks for buyers and providers of contingent labor
services and software solutions.
“I can’t imagine becoming part of
a better organization than Crain Communications, a company that
has been responsible for information and data in so many industries
for such a long time,” said Ron Mester, President & CEO,
Staffing Industry Analysts. “We have watched the growth and
change in the use of contingent labor over the last many years,
and we believe the usage of contingent labor will continue to grow
in the future. We are elated to be associated with the strong brand
of Crain.”
Staffing Industry Analysts will become a wholly
owned property of Crain Communications and will maintain its presence
in Los Altos, CA. It will retain its employees and management, with
the exception of current chairman, Peter Yessne. Ron Mester will
continue to lead the organization.
For more information on the Staffing Industry Analysts transaction,
click
here
or contact JEGI at 212-754-0710.
JEGI - The Leader in Middle-Market M&A for Media, Information,
Marketing Services and Related Technologies

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