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Transactions > by Sector > Marketing Services
 | Undertone Networks (www.undertone-inc.com), a premium online advertising network, has received a strategic investment from JMI Equity (www.jmiequity.com), a private equity firm exclusively focused on investments in growing software and business services companies. JMI will work closely with Undertone’s management team to help the company continue to grow, deliver innovative services to its clients and create opportunities for its employees. Working with leading traditional and digital advertising agencies and their clients, Undertone executes and strategically manages online advertising campaigns that allow clients to maximize their return on investment. The funding from JMI will enable Undertone to accelerate new product development and research, and further expand its presence in both U.S. and international markets. The Jordan, Edmiston Group represented Intercept Interactive, the parent company of Undertone, in this transaction and acted as its exclusive financial advisor. For more information, click here. |

 | Medical Knowledge Group (MKG) of New York City, a leading medical education and communications holding company, has sold a majority interest to CIVC Partners, the Chicago-based private equity firm. Comprised of several best-in-class organizations and guided by strategic insight and medical/scientific acumen, MKG companies specialize in distinct areas of health care marketing and communications across all media platforms. The Jordan, Edmiston Group represented Medical Knowledge Group in this transaction and acted as its exclusive financial advisor. For more information, click here |

 | The Becker Group, Ltd., a portfolio company of Sterling Capital Partners and a leading experiential marketing company, has been acquired by Viad Corp. (NYSE: VVI), a leading provider of services for exhibition organizers and exhibitors. The Becker Group of Baltimore specializes in creating immersive, entertaining attractions and brand-based experiences for clients and venues, including retail centers, movie studios, museums, leading consumer brands and casinos. With more than 50 years of experience, Becker Group is the leading provider of large-scale events and experiences for retail real estate developers in North America. This acquisition extends Viad’s experiential marketing services beyond the tradeshow environment and provides excellent opportunities to leverage the capabilities and client relationships of Becker Group, GES and Exhibitgroup/Giltspur to accelerate growth in all three of these businesses. The Jordan, Edmiston Group represented Becker Group in this transaction and acted as its exclusive financial advisor. For more information, click here. |

 | KnowledgeStorm, Inc., a leading online search resource for IT professionals, has been sold to TechTarget (Nasdaq: TTGT), a publisher of intergrated media that enables IT marketers to reach targeted communities of IT professionals and excutives, for approximately $58 million.
KnowledgeStorm generates approximately 3.5 million visits per month from IT professionals searching for information and has approximately 700 active advertisers.
The Jordan, Edmiston Group represented KnowledgeStorm in this transaction and acted as its exclusive financial advisor. For more information, click here. |

 | Circles, a leading loyalty services company, has been sold to Sodexho Alliance, an $18.8 billion global provider of Food and Facilities Management Services. Headquartered in Boston, MA, Circles creates and delivers concierge, personal assistant, experience and event programs for its clients, including Fortune 1000 companies and some of the most recognized brands in the world.
The Jordan, Edmiston Group represented Circles in this transaction and acted as its exclusive financial advisor. For more information, click here. |

 | Gorilla Nation Media, the world's largest online ad rep firm, today announced a partnership with Great Hill Partners, a Boston-based private equity firm focused on investing in growth companies operating in the media, Internet and business and consumer services industries. Great Hill Partners has invested over $50 million in Gorilla Nation Media for a significant minority stake in the business. This represents Gorilla Nation's first round of financing since its start in 2001 by founders Aaron Broder and Brian Fitzgerald. The Jordan, Edmiston Group represented Gorilla Nation Media in this transactions and acted as its exclusive financial advisor. For more information, click here. |

 | TNS Media Intelligence (TNS MI), the leading provider of strategic advertising information, has acquired Cymfony, the top market influence analytics company. The acquisition integrates Cymfony's expertise in tracking and analyzing the intersection of traditional and social media, such as blogs and social networks, with TNS MI's current extensive suite of adveritising intelligence products. The Jordan, Edmiston Group represented Cymfony in this transaction and acted as its exclusive financial advisor. For more information, click here. |

 | Studeo, an interactive direct marketing agency, has sold a significant interest in the company to Advanced Results Marketing, a national direct response marketing and advertising agency. The Jordan, Edmiston Group represented Studeo in this transaction. |

 | Aberdeen Group, a leading provider of technology market research, intelligence and demand generation services, has been sold to Harte-Hanks, a publicly traded worldwide direct and targeted marketing company. The Jordan, Edmiston Group initiated the transaction and served as exclusive financial advisor to Aberdeen and its institutional shareholders, including Commonwealth Capital Ventures, TL Ventures and First Light Capital. For more information, click here. |   | Klipmart, the nation's largest provider of online video advertising and management solutions for Web publishers, agencies and marketers was acquired by DoubleClick, the premier provider of digital advertising technology and services. The acquisition puts DoubleClick at the forefront of the rapidly emerging online video market and will accelerate industry innovation in digital video and emerging advertising formats. The Jordan, Edmiston Group represented Klipmart in this transaction. For more information, click here. |   | Jupitermedia Corporation (Nasdaq: JUPM) has sold its JupiterResearch division for $10.1 million in cash and the assumption of certain liabilities. The acquirer is JupiterKagan, Inc., a portfolio company of MCG Capital Corporation (Nasdaq: MCGC). JupiterResearch is a leading provider of research, analysis and advise focused on the Internet and consumer technologies. MCG Capital provides capital to small- to mid-sized companies to support growth and value creation strategies. The Jordan, Edmiston Group represented Jupitermedia in this transaction. For more information, click here. |   | Stone Canyon Entertainment Corp., a portfolio company of the Cypress Group, a New York-based private equity firm, has acquired a majority interest in Vacation Connections, LLC. Stone Canyon Entertainment is the leading provider of midway entertainment to fairs in North America. Vacation Connections is a fast growing, specialty media, consumer promotions and experiential marketing company focused on reaching consumers in vacation, leisure and entertainment environments. The Jordan, Edmiston Group represented Stone Canyon Entertainment in this transaction. For more information, click here. |   | AdSpace Networks raised $20 million in a Series D round of financing led by Valence Capital Management with full participation from existing investors, including AIG Global Sports and Entertainment Fund, Doll Capital Management (DCM) and GIC Special Investments. Founded in 1998, AdSpace is the leading full-motion, all-digital advertising network for malls. AdSpace will use the capital to expand its digital mall advertising network into malls across the country. This transaction perfectly illustrates the significant ongoing shift from static to full-motion digital media in the out-of-home market. The Jordan, Edmiston Group represented AdSpace Networks in this transaction. For more information, click here. |   | iMedia Communications, Inc., a leading publisher and event producer for the interactive media and marketing industries, has been sold to dmg world media's ad:tech expositions, the leading event organizer for global interactive marketing conferences and expositions. The Jordan, Edmiston Group represented iMedia in this transaction. For more information, click here. |   | Naylor Publications, Inc. of Gainesville, FL has been acquired by Clarity Partners and ZelnickMedia Corporation. Naylor is the leading provider of business-to-business media and advertising solutions and services to trade and professional associations in the US and Canada. The Jordan, Edmiston Group represented Naylor in this transaction. For more information, click here. |   | MarketResearch.com, the leading aggregator of global business intelligence, has acquired MindBranch, a provider of the most targeted market research to a wide array of companies. The Jordan, Edmiston Group initiated this transaction. |   | Gannett Co., Inc. (NYSE: GCI) has announced the acquisition of the stock of PointRoll, Inc., a leading interactive advertising technology company that provides user-friendly, non-intrusive "mouse over mini-site" Internet technology. This technology enables advertisers to expand their space online and receive more measurable impact from their online advertising campaigns. PointRoll will join Gannett's USA Today division. The Jordan, Edmiston Group represented PointRoll in this transaction. |   | Halyard Capital in concert with Valence Capital Management has acquired WMI: Women's Marketing, Inc. Halyard Capital is a private equity fund with $450 million of capital under management focused on investing in media, communications and business services companies. Valence Capital Management is a private equity firm based in New York and Menlo Park. WMI: Women's Marketing, Inc. is a leading media marketing services company focused on advertising sales in the consumer magazine and out-of-home sectors. The Company serves as a strategic sales partner to magazine publishers and out-of-home operators, providing access to advertisers that are outside of their existing advertising client base. The Jordan, Edmiston Group, Inc. represented Halyard Capital in this transaction. |   | dmg world media, one of the world's leading producers of conferences and exhibitions, has acquired the AD:TECH trade exhibitions from JD Events. Focusing exclusively on interactive marketing, this series of annual conferences and exhibitions includes events held in San Francisco, Chicago and New York as well as new shows to be launched in London and Shanghai in 2005. The next AD:TECH event is scheduled for April 25-27, 2005 at the San Francisco Marriott. The Jordan, Edmiston Group represented JD Events in this transaction. |   | Gaylord Bros., Inc. has sold Gaylord Direct, a library supplies and services company, to DEMCO, Inc., a leading domestic and international direct marketer of library supplies and furnishings. Gaylord Direct was DEMCO’s largest and longest standing competitor in the library supplies and services field with locations in Liverpool, NY and Sanford, NC. The Jordan, Edmiston Group represented Gaylord Bros. in this transaction. |   | Imark Communications, Inc. has sold @d:tech, a leading event on interactive advertising, marketing and commerce, to JDEvents, Inc. JDEvents focuses on incubating new event concepts in diverse marketplaces. The Jordan, Edmiston Group represented Imark in this transaction. |   | Robocast, Inc., a leading provider of Web automation software technology and information services sold an equity interest to World Communications System. The Jordan, Edmiston Group represented Robocast in this transaction. |   | Georgeson International, Inc., through its wholly owned subsidiary Georgeson & Company, Inc., has sold its Investor Relations division to Thomson Investor Relations, a division of Thomson Financial Services. The division provides corporations with an array of services, including financial media relations, ownership analysis, stockwatch, perception studies, research services and graphics. The Jordan, Edmiston Group represented Georgeson International in this transaction. |   | Ziff-Davis, Inc., through its Ziff-Davis Education division has sold Support on Site to Micro House International, Inc. Support on Site comprises multi-vendor, multi-source software tools for the help desk support market. The Jordan, Edmiston Group represented Ziff-Davis in this transaction. |
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