Priority Integrated Marketing, a Minneapolis-based leader in healthcare and financial services marketing, has been sold to Dowden Health Media (www.dowdenhealth.com), a portfolio company of High Road Capital Partners (www.highroadcap.com).  “Both companies offer similar yet distinct areas of marketing expertise, and with this acquisition, both firms can deliver more products and services to current and future clients,” noted Jim Larranaga, President of Priority Integrated Marketing.

According to Sid Gokhale, President of Dowden Custom Media, “This new, stronger organization will bring to our markets a formidable breadth of expertise and depth of resources in custom content marketing, brand consulting, and multi-channel messaging, encompassing social media, web, email, print, and other mediums.”

JEGI represented Priority Integrated Marketing in this transaction and acted as its exclusive financial advisor.