MediaPost
Customer relationship management agency Merkle has acquired digital marketing agency Rimm-Kaufman Group (RKG).
Merkle’s Acquisition Spree Now Includes RKG
AdExchanger
For the second time in less than a year, CRM and database marketing agency Merkle is on the acquisition prowl. This time, it gobbled up RKG, an agency that provides paid search, social marketing and comparison shopping engine services.