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Marketing & Tech Investment Landscape

At the inaugural AdExchanger Industry Preview on January 21-22, 2014 in NYC, JEGI Founder & CEO Wilma Jordan provided the following presentation. For an audience of nearly 500 marketing and technology senior executives, this insightful presentation discussed hot trends in digital marketing and technology M&A, including non-tech companies buying tech start-ups; acqui-hires; the continued rise of mobile advertising; building out the “stack”; and consulting firms becoming marketing services firms. The presentation also covered predictions for the year to come. For more information, contact JEGI’s Chief Marketing Officer Adam Gross at adamg@jegi.com or +1 212 754 0710.

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